Alpha to Hit Theatres, YRF Rejects Massive ₹215 Cr OTT Offer
Amid swirling speculation about a possible OTT premiere, Yash Raj Films (YRF) has firmly denied that its upcoming spy thriller Alpha will skip cinemas. In a bold move that reinforces its theatrical-first philosophy, the studio has reportedly turned down a staggering ₹215 crore offer from Netflix for theatrical release.
Industry reports claim that Netflix India offered a huge ₹215 crore to buy the direct digital rights of Alpha. If the deal had gone through, the film would have skipped theatres and released straight on OTT, a common strategy today as streaming platforms compete for big films.
However, YRF declined.
A spokesperson dismissed the streaming rumours, stating that such reports were meant to put a heroine-led film in a negative light. The studio made it clear that Alpha is a major theatrical project and an important part of its long-term vision.
YRF, known for backing large-scale cinematic experiences, stressed that films planned for theatres will not go directly to streaming. The message is simple: Alpha is meant to be watched on the big screen.
Inside the YRF Spy Universe
Alpha is the first female-led installment in the blockbuster YRF Spy Universe, which includes massive hits like, Ek Tha Tiger, Tiger Zinda Hai, War, Pathaan.
Directed by Shiv Rawail, Alpha stars:
- Alia Bhatt
- Sharvari
- Bobby Deol
The film is expected to blend high-octane action with espionage drama, positioning Alia and Sharvari in powerful, combat-driven roles, a rare move in a traditionally male-dominated franchise.
Why The OTT Rumours Started
The rumours started after reports claimed that the underwhelming industry buzz around War 2 may have made YRF rethink its release plans for Alpha.
At the same time, the film’s release date kept changing:
- It was first planned for a December 25 release.
- It was then postponed because the VFX work needed more time.
- Later, April 17 was considered as the new date, but reports suggest it was shifted again to avoid clashing with Battle of Galwan at the box office.
Because of these multiple changes, many assumed that YRF might be reconsidering a theatrical release.
However, insiders maintain that the delays were purely technical. They say the extra time was needed to complete large-scale VFX work, not because of concerns about box office performance.
Alia Bhatt on Alpha and Her Big 2026 Line-Up
At the BAFTA 2026 ceremony in London, Alia spoke about balancing two vastly different films this year:
- Alpha: a high-energy action entertainer
- Love & War: a romantic drama directed by Sanjay Leela Bhansali
Alia described Alpha as an action-driven experience, while calling Love & War a quintessential Bhansali drama filled with emotion and grandeur.
Her statement reflects confidence, but also curiosity about how audiences will respond to two radically different performances in the same year.
Sharvari’s Career-Defining Opportunity
For Sharvari, this spy action-thriller represents a massive leap. While she has been steadily building her portfolio, this marks her entry into a mega-franchise with global reach.
Being positioned alongside Alia in a spy thriller gives her unprecedented visibility, especially within the YRF ecosystem.
Bobby Deol’s Continued Reinvention
Bobby Deol has enjoyed a career resurgence in recent years, transitioning into intense, grey-shaded roles. His presence in YRF Film adds weight to the antagonist narrative.
After strong performances in recent action dramas, his casting suggests Alpha will feature a formidable villain.
Release Date and Streaming Details
As of now:
- The December release was postponed.
- The April 17 date is reportedly no longer locked.
- A new release date has not been officially announced.
Industry insiders expect YRF to choose a strategic holiday window to maximize footfall.
Frequently Asked Questions (FAQs)
Is Alpha releasing on OTT?
No. YRF has confirmed it will get a theatrical release.
Did Netflix offer ₹215 crore for Alpha?
Reports suggest Netflix made a ₹215 crore offer for direct streaming rights.
Why did YRF reject the OTT deal for Alpha?
To preserve the theatrical experience and protect the Spy Universe brand.
What genre is Alpha?
Action-spy thriller.
What role does Bobby Deol play in Alpha?
He is expected to portray a major antagonist.
Wrap Up: A Big-Screen Gamble With High Stakes
With Alpha, YRF is making a clear statement, some films are meant for theatres, no matter how lucrative the OTT offer. By turning down ₹215 crore, the studio is backing its vision, its Spy Universe brand, and the power of a female-led action spectacle on the big screen.
Now, all eyes are on the official release date. If Alpha delivers on its promise, it could redefine the space for women-led action films in Bollywood. If not, it will still stand as one of the boldest distribution decisions in recent times.
Either way, Alpha is no longer just another spy thriller, it’s a high-stakes theatrical test for YRF.
